Purpose 50

9.2

Amouage

$$$$
Fall, Winter
formal, evening

Overview

Purpose 50 by Amouage is a masterful blend of woody and spicy notes that evokes opulence and warmth. A harmonious composition carries its wearer through an aromatic journey that is both familiar and singularly distinct. Ideal for those who admire complexity and depth in their fragrances, it offers a luxurious experience that unfolds gracefully over time.

Key Details

Perfumer :
Amouage
Year :
2025
Family :
Woody Spicy
Origin :
Oman
Gender :
Unisex
Occasion :
formal, evening
Season :
Fall, Winter
Longevity :
Excellent, 12+ hours
Projection :
Strong
Concentration :
Extrait de Parfum
Sizes :
100ml (3.4 oz), 50ml (1.7 oz)
Price Range:
$480 (£390)
Top Notes:
Frankincense, Pimento, Pink Pepper, Bergamot
Heart Notes:
Sandalwood, Papyrus, Vetiver, Rose
Base Notes:
Akigalawood, Suede, Mystikal, Vanilla, Saffron

Rating

9.2
We use a weighted 10-point scoring system to evaluate the best fragrances in the world. Our ratings are designed for everyday perfume enthusiasts and are based on the factors that matter most to you:

Scent Profile: Appeal and versatility.
Longevity: How long the fragrance lasts.
Projection: The fragrance’s ability to fill the space around the wearer.
Uniqueness: How distinctive and memorable it is.
Value for Money: The balance between cost and quality.

Ratings are carefully calculated based on expert assessments, global reviews, and user feedback.
Scent Profile
9.3
Longevity
9.5
Projection
9.0
Uniqueness
9.4
Value for Money
8.8

Reviews

Public Review Sentiment

This fragrance is praised for its remarkable longevity, leaving an 'eternal impression' with 'strong presence'. Many appreciate its 'warm, spicy complexity' while others adore its 'opulent sophistication'. However, some find the intensity 'overpowering' and advise using it sparingly.
Review Count:
672

When to wear

Formal Events

Purpose 50 is perfect for evening black-tie events where every detail, including your scent, should make a statement of sophistication and strength.

Romantic Evenings

The warmth from the saffron and vanilla creates a captivating aura ideal for intimate dinners and romantic nights.

Cultural Outings

With its rich and engaging scent, Purpose 50 enhances the experience of visiting art galleries or the theater.

Winter Getaways

This fragrance is ideal for colder weather, providing a warm and enveloping cocoon during outdoor winter adventures.

Layering Tips

Add a Citrus Top: For a fresher start, layer with a citrus-based scent to balance the frankincense. Suitable for both men and women.
Compliment with Musk: Layer with a musk fragrance to deepen the base notes. This brings a sultry edge, applicable to all genders.
Enhance with Oud: For an exotic kick, pair with an oud-dominated scent. It intensifies the woody undertones and is ideal for more formal settings.

Fragrance Details

The Dry-Down

Purpose 50 unfolds into a warm and rich woody scent that is beautifully balanced by the inclusion of saffron and vanilla, offering a slightly sweet yet deeply sophisticated aroma. As the fragrance settles, frankincense mingles with suede, adding a touch of smokiness and depth. The sandalwood and vetiver provide an earthy yet creamy finish, while the subtle hint of rose ensures that the fragrance retains its elegant edge. Its evolution on the skin is gradual, revealing more intensity as the hours pass, maintaining the complexity of its composition.

Who should wear it?

Purpose 50 is crafted for those with a penchant for extraordinary fragrances that blend tradition with innovation. It suits individuals who are confident, adventurous, and sophisticated. Perfect for those who appreciate deep, woody, and spicy scents and aren't afraid of making a lasting impression. Ideal for both business leaders and artists alike, it embodies a narrative of elegance and audacity.

Celebrity Picks

None. You're in an elite class of fragrance lovers—this is a hidden gem you've discovered before it goes mainstream.

Pricing

Purpose 50 is available in 100ml (3.4 oz) for $480 (£390) and 50ml (1.7 oz) for $300 (£250). With a high concentration of extrait de parfum, this fragrance offers exceptional longevity, justifying its premium price tag. Each size provides a distinctive luxurious experience that ensures a significant presence.

Simlar Scents

Love this scent? Discover three similar fragrances at varying price points — whether you're after a budget-friendly dupe or a premium alternative.

Ganymede by Marc-Antoine Barrois

A slightly avant-garde fragrance, blending violet, osmanthus, and suede for a sophisticated and unique signature.

Guidance 46 by Amouage

A close relative, this scent evolves around a sweet, floral, and spicy backbone suited for those who liked Purpose 50.

Le Labo Santal 33

A cult favorite known for its distinctive blend of sandalwood and spices, appealing to those who enjoy robust profiles.

FAQs

Does Purpose 50 suit all seasons?

Purpose 50 shines in fall and winter when its warm, smoky, and spicy profile provides comforting elegance.

How many sprays are recommended for all-day wear?

Due to its strong projection and longevity, 1-2 sprays are sufficient for lasting impact without being overwhelming.

Is Purpose 50 similar to the original Purpose Eau de Parfum?

While Purpose 50 shares some DNA with the Eau de Parfum, it offers a richer, more intensified experience suitable for those seeking a deeper fragrance.

Does Purpose 50 work well for people with dry skin?

Yes, Purpose 50's high concentration and rich base notes perform excellently on dry skin, maintaining its presence throughout the day.
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